In line with this year’s slogan, the opening exhibition of Budapest Design Week is primarily intended to offer an opportunity for small and medium-sized enterprises launched after the regime change to introduce themselves. The majority of the presented projects involve products already manufactured or easily suited for serial production with little further development; moreover, some exciting experimental concepts are also flashed to evoke thoughts in visitors.
The projects curated for the exhibition were inspired by the rich mineral resources, diverse flora, rivers and excellent mineral waters, as well as the mineral-rich soil that sustains industrial crop growth in the Carpathian Basin – this being the starting point (or the start line, if you like), which is available to anyone, and which is a unique and unmistakeable feature in Hungary. The exhibition presents artworks that, even if implicitly, direct attention to the values of natural resources, through their use of material and the symbolism of working it: putting sustainability into the focus, they wish to use the means of design to raise users’ awareness of the value of natural resources around us, as well as their own responsibility as designers and consumers in preserving and passing them on.
Expert: Andor Wesselényi-Garay
Curator: Hungarian Design Council / Budapest Design Week project team
HUNGARIAN DESIGN AWARD 2017
Following a tradition, an award ceremony will be held also this year to present the best of last year in the Hungarian design scene. The grant that has represented the most prestigious recognition in the profession for almost 40 years, along with the annual award announced by the Minister of National Economy, primarily aims to call market actors’ attention to the competitive potential offered by the creative industry, and to present the outstanding achievements of national innovation to a broader audience. As the notion of design keeps changing and is gathers complexity, the event offers a comprehensive overview of the trends representing the present and projecting the future of the design scene. Similarly to the previous years, the panel awarded products that represent a high added design value, are innovative, competitive, and meet international expectations, in addition to becoming an indispensable part of our everyday environment.
DESIGN MANAGEMENT AWARD 2017
The strategic application of design today is proved to increase competitiveness and is regarded by market actors as a profitable investment. The Hungarian Design Council founded the Design Management Award as a means to recognise the organisations that set an example by using the inventory of design and design-minded thinking, which has become an integral part of their operations also at the level of decision-making processes. This recognition may motivate organisations and institutions by showcasing good practices, while offering an exciting glimpse into the secrets of corporate success to those interested. In addition to the four awarded companies, four other organisations that have received certificates of recognition are also presented at the exhibition.
Admission to the award ceremony: on presentation of an invitation.
Organised by the Hungarian Design Award
The term “Industry 4.0” refers to the currently unfolding fourth industrial revolution, which entails the full automation and intelligent control of the entire manufacturing process, i.e., the undoubtedly universal global phenomenon of living in an intersection between the physical and a virtual world. All of these increasingly closely rely on the new modules of global innovation. Supplier value chains, which previously tended to move along “fixed” tracks, take on additional dimensions, while R&D activities, which followed a unilaterally closed course of innovation, suddenly take a more open form, thus facilitating and urging the mechanisms of the sharing economy to inch their ways into the development of certain technological innovations. This takeover facilitates technological platform-based networks to emerge and grow vigorously, creating an advantageous opportunity for new innovative enterprises to enter the scene through successful marketing opportunities for their technical innovations. Having recognised this, the Ministry of National Economy, in cooperation with the National Technological Platform Industry 4.0 established by it, is working on a development strategy for the national economy, with a possibility of added emphasis on the creative industry.
What do all these imply for the creative industry?
Good examples and lessons learnt, points of connection for the creative industry - topics to be analysed by experts at the closed workshop, and presented at the plenary session to be held in the afternoon. Outlining a number of pilot projects and good practices, the invited experts and the roundtable invitees explore the potential future strategies for the creative industry.
Organised by the Hungarian Design Council
Mito presents how a digital agency works in 2017. During their four-day workshop, participants can get a glimpse into the working process of a developer, a UX designer, a graphic designer and a creative expert – while working in a team with others on a demo project.
Participation fee: 4000 Forint / 4 day workshop
Budapest’s new design hotspot launches with a design swing creating workshop. The results of the workshop will be exhibited, and visitors are welcome to place there bids on the designer swings.
Visitors can experience the special moving fabric which is the basis of all of Laokoon Design lamps and wall coverings. Participants will create their own keyrings from this unique textured and award winning material with the help of the designers.
What is the road to opening a multibrand shop? Dóra Juhász and Gabó Szerencsés once started out as two different designer brands until they jointly founded the formation Lucky Shepherd. In their showroom located in Buda, they give an account of their story about the development of their joint brand and successes.
By attending any event of Budapest Design Week you express acknowledge that the Organizers may record or photograph you during the events and use these photographs and recordings without any restriction.